Lately, much of the news in the United States has revolved around the political differences that have divided the country. Now, it appears another passion – smartphones – is splitting the population.
Research conducted by mobile advertising firm Jumptap found that U.S. smartphone preferences differ significantly across geographical lines. For example, those in the Southern and Southwestern United States favor devices based on Google's Android mobile operating system, while the Midwest and New England are more likely to purchase Apple's iPhone. New York appears to be the outlier, as the only state in which smartphone users favor BlackBerry devices, the research showed.
Android is still the most popular mobile OS in the country, accounting for more overall smartphone ownership than any competitors.
With Apple's rapid recent growth, however, more mobile phone shoppers in the country may soon be pursuing iPhone accessories. Recent statistics from comScore show Apple has grown faster than any other mobile phone manufacturer in the market, including Samsung, which has seen massive success from sales of Android devices.